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For all the hubbub about native mobile apps, sometimes the web is still better. Case in point: the Readability app. Apple’s new in-app subscription rules made it impossible for the new reading service to add a free app to the iOS App Store without giving 30% of their subscription fees to Apple. So, instead, they turned their focus to creating a HTML5 mobile app that lets readers on all modern mobile devices read their favorite articles on the go. The web let them sidestep Apple’s restrictions and make their app multi-platform at the same time.

So, what is Readability, and why did their service cause such a stir with Apple? Keep reading to learn more about Readability, how it can help your online reading, and how their mobile webapp shows a new future for cross-platform mobile apps.