Design Reviews & Feedback at Concept Feedback

One critical aspect of design is seeking feedback from external sources. Often times the most obvious design errors or flaws can be overlooked by the original designer. Let another skilled designer take a look at the work and well, as the saying goes, two heads are better than one.

Dribbble, which we recently reviewed, is one great outlet to seek design feedback. Concept Feedback is another contender in this niche market, which takes a different approach, potentially offering quality feedback you might not find via other sites.

We’ll take a look at Concept Feedback and offer our thoughts on what this service has to offer.

Overview

Concept Feedback is simple; upload your work, get professional feedback and improve your work to get better results. The main difference between Concept Feedback and Dribbble is that one has taken a more professional approach, rather than such a “playful” one.

Concept Feedback Home

Concept Feedback Home

Concept Feedback currently has over 7,000 community members covering everything from web design and development to usability and marketing experts.

Pricing

One of the biggest differences between Dribbble and Concept Feedback is its pricing. Concept Feedback will come at a price if you want guaranteed reviews and other additional features. They still, however, offer a Free option “for the starving artist”.

Pricing

Pricing

The pricing page shown above can be viewed after sign up (quick and free) or viewing their help page.

Starting at $10 per posted concept (concept = your work), you’ll receive additional traffic to your concept and it will be posted immediately. A step up guarantees that your concept will receive 5 reviews and several other very desirable benefits. So, is $10+ per posted concept worth it? I think so. If you’re a serious designer, you’ll be serious about seeking quality feedback and $25 can be a microscopic fraction of a total design’s value, yet can be the difference between a satisfied or unhappy client. According to their statistics, the benefits outweigh the costs.

Statistics

Statistics

On the other hand, if you’re already a successful designer then you likely already have a network of fellow designers you already go to for design reviews, possibly for free. So, this will depend on your perspective and your needs as to whether or not the additional cost is worth the benefits.

Team Pricing

If you work in a team, you might be looking for a team-based collaboration service specifically for design feedback, etc. Concept Feedback also offers team subscription plans starting at $10 per month for 5 concepts and 5 users.

Team Pricing

Team Pricing

Posting a Concept

If you’d like to post a concept for free, you’ll first have to provide five reviews on other people’s concepts. I like this idea as it forces more of a community and takes a stance against “leachers”. Once you’ve either paid for a concept or reviewed five other concepts, you can move forward with posting your own concept.

Concept Feedback utilizes a system that rewards quality actionable reviews, guaranteeing you get quality reviews you can use. See their review guidelines for more info.

I’ve chosen the basic concept package here. In the next step you’ll choose the number of credits to purchase and enter your payment details. Note that payment with Paypal is an option, a seemingly overlooked option by many web apps.

Credit Payment

Credit Payment

Once you’ve completed your payment (or published five reviews), you’ll be able to post your concept. Posting your concept consists of entering its title, applicable categories, uploading concept media (images, videos or flash), entering concept details such as the website’s URL, target market and objective, and lastly entering a concept description.

Post Concept

Post Concept

Instead of taking screenshots of your website yourself, just enter the URL(s) when posting your concept and they’ll take them for you!

When entering concept categories the form is enhanced with suggestions as you type. This is an all too often overlooked enhancement that can really add usability to web apps.

Concept Categories Suggestions

Concept Categories Suggestions

Overall, the process of posting your concept is very straight forward and simple. You can manage your concepts by visiting the My Concepts page (click My Concepts at the top right of the page).

Viewing Concepts and Posting Reviews

If you’d like to provide feedback on other people’s concepts, you can browse through specific categories or view recently posted concepts, best of the week, all time best, etc. Hover over concepts to see the number of reviews, votes, views and favorites.

Browse Concepts

Browse Concepts

When viewing concepts you’ll see the detailed information about it and its uploaded artwork. Concept Feedback has also implemented great community oriented features such as adding concepts to your favorites, following the concept, tweeting it and “liking” it.

Below the concept you’ll find its reviews from other members and you’ll have the ability to vote on the reviews as a sort of ranking system to help ensure quality reviews.

Concept Reviews

Concept Reviews

Of course, these reviews aren’t just “closed book” reviews. Other members can comment on reviews which opens the option for full discussions between members, not limited to the reviewer and concept owner. This is exactly the kind of feedback structuring designers need, unlike what you get in many forums.

Concept Review Discussion

Concept Review Discussion

Helpful reviews that receive votes are rewarded with additional credits, so make your reviews count! This is a great way to encourage the community to post high quality and helpful reviews.

Posting Reviews

Once you’ve decided to provide feedback for a concept, you’ll start by rating four different categories; design, purpose, originality and engagement. You’ll then offer a simple “bottom line” statement followed by a detailed review and optionally upload a file with your review.

Post Review

Post Review

Posting a review is sweet and simple, but they take it a step further by making it a snap to add visual notes too! Click the Add Notes button and you’ll see a large version of the concept artwork in which you click a specific area to add more direct visual notes. Fantastic!

Visual Notes

Visual Notes

Final Thoughts

Concept Feedback is a superb resource for quality community oriented project (concept) feedback. Although I like Dribbble, I think I like Concept Feedback, and the way they approach the situation, more. The community is setup in such a way that members are encouraged and rewarded with helpful and detailed reviews, enabling members to reach their ultimate goal — improve their work and achieve better results.

Concept Feedback’s entire site seemed to function flawlessly and they even seek feedback from their own fantastic community to improve the site itself, which I think is a pretty big statement. Though I liked the system and the site looks good and functions great, I do think the site’s overall design could be further improved. I have no doubt, however, that that will happen as the Concept Feedback team is already in the process of seeking feedback from users and adding great new features along the way.

Pricing may be an issue for some people, but I certainly have no qualms with it. I think it has a solid pricing structure setup and offers very valuable benefits for the price(s).

Kudos to the Concept Feedback team for developing such a fantastic and helpful community and application! Although we’ve given Concept Feedback a 9/10, I fully anticipate it will reach a 10/10 rating as it matures and continues to grow and develop.


Summary

Concept Feedback provides quick, actionable feedback from thousands of qualified, professional designers and developers.

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