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ZURB’s Ink Makes Responsive, Modern Email Templates Simple

Email’s the original online communications tool, but it hasn’t aged as gracefully as it counterpart HTML in browsers. There’s so many different email clients and oddities in email rendering — not to mention the fact that email should be mobile first these days, with over 40% of messages opened on a mobile device — it’s terribly difficult to make a rich email message that looks great everywhere.

On the web, you could hand-code a responsive site, or you could just use a framework like Bootstrap or Foundation as the base for your site so you can focus on your design and forget about the complexities of making it work great everywhere. And now, you can do the same thing for HTML emails with ZURB’s new Ink responsive email framework.


Forrst: The Network Designed for Design Feedback

If you’ve been following our articles for years, it’d be hard to not have heard of ZURB, the team behind a number of awesome yet simple web apps. There’s Reel for simple presentations, Axe for critiquing designs from your iPad, Chop for getting feedback on your code snippets, Strike for simple online todo lists, and more in their lineup of free web apps. Then, there’s their pro suite of Influence, Verify, Solidify, and Notable to help you present, get feedback on, and test your designs and mockups. ZURB also is the team behind Foundation, the responsive front-end framework that makes building modern sites much simpler.

With all those apps and tools already under their belt, the ZURB team decided to extend their reach a bit earlier this year when they bought out the design community Forrst. They’ve just released a private version of their fully redesigned Forrst, and it’s finally apparent how it fits into their vision.


No matter what you’re designing, you won’t get it right the first time. Odds are, you won’t get it right the 20th time either. Design is an iterative process. You’ll have to come up with your basic idea, then you’ll have to pick the best way to approach it. Then, you may have several different design ideas for each approach to the app, site, newsletter, or whatever else you’re designing. And then you’ll have different ideas from each of those ideas once you start integrating feedback.

Starting to feel like you need something to pull it all together? That’s where Zurb’s newest app, Influence, comes in.


Managing successful paid web apps and client design work while still releasing free apps and resources regularly would be tough to handle for any company. ZURB’s one company in the world of web apps that has always excited us with their dedication to quality and the sheer number of apps they’ve released.

We’ve written about ZURB’s apps many times over the years, and today we’re excited to have an interview with the ZURB team. They share insight into how they get ideas for apps, why they release so many free tools, and some of their team’s favorite apps. Enjoy!


Axe: Web Design Critique Comes to the iPad

There’s a never-ending debate over whether tablets can be productive devices, perhaps even substitutes for full computers, or if they’re simply to be relegated to the status of a nice tech toy. Despite the many brilliant productive tools that have been designed for the iPad, one of the best examples of areas that tablets break productivity is web apps. While some web apps work great on the iPad, many are much more difficult to use.

Gmail Mobile presents a nice change to this trend, with a beautiful iPad-style web app. LucidChart is another example of an app that includes extra features designed just for the iPad. Today, we’re featuring another great app that’s been designed just for tablet browsers: Axe. This new free app from ZURB joins the ranks of their other great apps as an easy way to quickly markup a website with your feedback. It’s easier than ever on a touchscreen, so let’s take a look at how this app might make your iPad a bit more productive.


Of all the files we need to share, it seems that presentations often are the most frustrating. PowerPoint 2007 can open a PowerPoint 2010 presentation, but it’ll lose many of the graphics effects and transitions. Keynote presentations look beautiful, but they can only be opened in Keynote on a Mac or iOS device. And online presentation sharing tools, such as Slideshare, are often ugly, slow, and require legacy plugins that won’t work (or work poorly at best) on modern smartphones and tablets.

That’s why I was excited to hear about Reel, a new way to share presentations simply and elegantly. Reel is a new web app from the awesome team at Zurb that’s so great at making unique and useful simple apps. Let’s dive in (perhaps literally) and see if this is the solution to the pain of sharing presentations.


Give Feedback on Code With Chop App

Whether you’re writing a simple app to try out a new language or coding the next Facebook, sometimes you’re going to want to share a bit of your code. Maybe you’ll want to show your coworker what a certain function does, or make a suggestion about SEO to your copywriter. Or perhaps you’re stuck on a problem, and need to point out exactly what’s wrong and where you’re stuck.

Full code review tools are an overkill for this, while sharing the code on its own can make it difficult to add your commentary to it. That’s where Chop comes in. Keep reading to see how Chop can help you share info about code and collaborate with less friction.


It’s no secret; I’m a fan of ZURB’s work. Their latest? StrikeApp. This particular app makes it easier than ever to create, share and collaborate on lists, all without ever signing up or handing over any “required” information. Let’s jump over there and take a look at ways you can use StrikeApp.


Many online businesses and websites operate in the same vertical. Often, their services and design could be strikingly similar, making it difficult to stand out. Then there are situations when, even after lengthy brainstorming sessions with experts, a clear idea of the feature-set isn’t be formulated. Two questions always linger in the minds of developers and entrepreneurs — how do you decide which features to include or omit and how do you increase conversions?

Once you have answers for the two questions, you can sit back and start counting the money. Tools and talent that can help get usable feedback are exorbitantly costly — at least up until now. Verify allows you to quickly test concepts with users to get immediate feedback. Keep reading to find how you can save time and money with Verify by testing pages before you start redoing everything.


Have you ever wondered what your visitors remember after leaving your site? The information your visitors remember will make a tremendous impact on many aspects of your site’s success. In today’s fast paced world, your site only has a few seconds to catch visitors’ attention or they might just leave.

But how do you test for something like this? Clue, an app from ZURB, makes it not only possible to run memory tests for your site but also makes it incredibly easy. Read on to see how it’s done.