Email’s the original online communications tool, but it hasn’t aged as gracefully as it counterpart HTML in browsers. There’s so many different email clients and oddities in email rendering — not to mention the fact that email should be mobile first these days, with over 40% of messages opened on a mobile device — it’s terribly difficult to make a rich email message that looks great everywhere.
On the web, you could hand-code a responsive site, or you could just use a framework like Bootstrap or Foundation as the base for your site so you can focus on your design and forget about the complexities of making it work great everywhere. And now, you can do the same thing for HTML emails with ZURB’s new Ink responsive email framework.
Coming up with an idea for a new app that would help you and others isn’t that hard. If an idea was all that counted, the Angry Birds success story wouldn’t be that rare. What’s difficult is seeing your vision through to completion, actually building the product you’ve dreamed of, and funding its creation.
That’s what sparked my interest in PasteLink this week. It’s a new web app for sharing files through your browser, which in itself isn’t that new of an idea. What is interesting, however, is that its developer, Bret Michaelson is actually a network administrator that developed it to fit his own need, and is currently running a Kickstarter campaign to fund its development. We caught up with Bret via email this week, and were excited to get to interview him. Keep reading to learn more about his work, the future of PasteLink, and how Kickstarter fits into it all.
I’ve just finished designing a website, and I used a ton of CSS: everything from laying out my content, to styling elements like the headings. Then, Twitter released Bootstrap, and I’m pretty disappointed I didn’t delay starting to design it.
Say you’re a web designer new to the scene and don’t know all the ropes. Bootstrap from Twitter is aimed at providing a bunch of really useful CSS classes and IDs in a single library that’s simple to use, removing a lot of the load of designing a website from scratch. Bootstrap is a package, and includes a ton of user interface elements styled to be usable in any web app, or site.