When searching through app stores, there are always little things that catch my eye: the app’s name, icon, and interface design. These are the things that will get me to actually check into an app and possibly start using it. If one of these are lacking, I will brush the app aside and keep browsing for better apps.
These features, in my opinion, are not actually the most valuable. After all, if an app has an odd name or icon, but still works great, it’d still be a good application. The thing is, an app needs to make a good first impression. If it doesn’t catch my eye, I likely won’t ever try the app out in the first place.
Let’s take a look at the first things every application needs to make a good first impression, and then deliver on that initial promise of excellence.