Tracking the success your social media campaign is no easy task and if you’re in a highly competitive vertical that demands you stay on top of your rival’s campaign, there are no simple solutions. Thanks to Wildfire we now have a one click solution to comparitively monitor the social media traction in two of the most popular platforms — Facebook and Twitter.

After the break, we’ll look at how to use the Wildfire Social Media Monitor to glean insights about the growth of your social media fan base on the leading social networks.

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Twitter has become a really important platform for keeping people informed and that’s why many businesses and individuals use it. When you’re running a business with an online presence, especially with Twitter, it can often be easy to neglect this if you’re too busy focused on the actual business itself and it can make the account seem dormant and less likely to draw attention.

This is where Buffer comes in. Buffer is a uniquely simple app that provides users with a means of tweeting consistently, making the whole process of maintaining an online presence that extra bit more bearable. Find out more inside.

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Groups, and in particular Yahoo Groups, were the first real step towards a socially connected internet. Over the last decade, Yahoo totally dropped the ball and an awesome product with a huge userbase slowly eroded away. Google also tried its hand at their own version of Groups, but it was long neglected with no real feature upgrades — until now.

A major revamp to Google Groups is underway and it looks promising. The new Google Groups user interface represents the first in a series of updates to Google Groups. Follow me after the jump to learn how to enable the new interface use it.

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The web is rapidly becoming a big part of our lives and whether we realize it or not, we often have accounts with a wide range of web services or apps. When communicating with people online, why bother limiting them to a single contact method instead of just giving them a way to choose the method for themselves?

This is where OnePage comes in. OnePage offers an easy way to create a virtual contact card that can easily be distributed to provide other visitors with a means of contacting you through several services. The process of contacting users of the service can be made even quicker and easier when offering many different methods of contact and it merely becomes a matter of convenience when deciding which method to use. Find out more about OnePage inside the article.

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Quick Look posts are paid submissions offering only a brief overview of an app. Vote in the polls below if you think this app is worth an in-depth AppStorm review!

In this Quick Look, we’re highlighting BigCommerce. The developer describes BigCommerce as the world’s fastest growing software as a service ecommerce platform with 10,000 clients in less than a year.

Read on for more information and screenshots!

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In Tron style, if you ever get a chance to explore the mythical Appland, you’ll bump into either invoicing or project management apps every step of the way. There’s just so many of them! True, most of them are much more functional and feature rich than their native competitors, but in most cases they’re all the same.

There is, however, something different with Apollo. Apollo is project and contact management done right. Read on to find how it differs from the rest of its competitors.

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There are just too many invoicing apps out there on the web. In fact, invoicing is one area where web apps beat the jeepers out of native apps. However, there is a catch; there are too many fancy features and they charge a bit too much of a price tag month after month, even if you’re not using it. Then there are concerns like security of users and their financial information (largely irrelevant, but some people still aren’t sure).

One possible solution for users worried about price, security and simplicity is to go for a self-hosted solution. Read on to find how to set up and use Siwapp on your server to meet your invoicing needs.

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Writing is an interesting career that carries with it a sense of instant gratification. Not all writers and their bosses, editors, are tech savvy, and there’s hardly any reason for them to be. The web 2.0 era has spawned numerous apps that sweeten the task of researching, writing and editing content.

After the break, we’ve put together a list of apps that can bring a new wave of productivity into your life if you’re a  riter, blogger or editor.

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The holiday season showed a fantastic increase in online shopping and quite a few friends and family mentioned they did a large amount of their gift shopping through sites such as Amazon and Ebay. While we already know online shopping is increasing in popularity over hitting the brick and mortar shops, there’s a relatively new development that may just add a fun, new perspective to shopping — social.

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Quick Look posts are paid submissions offering only a brief overview of an app. Vote in the polls below if you think this app is worth an in-depth AppStorm review!

In this Quick Look, we’re highlighting Jaconda. The developer describes Jaconda as an app for Project Team Chat. It allows you to create chat-rooms for projects and integrate them with your favorite tools. Teammates can chat from their browser or fill-in their Google Talk and add team chat to the Instant Messenger they love. Jaconda integrates with services like Github, Google Code, Pivotal Tracker and others. This helps to be on top of things and to see in real time what’s going on.

Read on for more information and screenshots!

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