Google started out as a search engine, but over the years it’s amassed quite the set of web apps for dozens of purposes. If you use Gmail, Google Calendar, Maps, and Search, then Google has tons of data about you, enough to let it rather smartly predict what you’ll need to know and when you’ll need to know it.
That’s what Google Now, the new Android feature that’s finally come to iPhone and iPad users this week by way of a new version of the Google Search app, is. It shows you directions for how to get home when you’re supposed to be heading home, lets you find out if something else has happened about a news article you recently read, and so much more. In many ways, it’ll keep you from searching on your devices as much, and perhaps eventually on your browser as well since it appears to be coming to the web sometime soon.
It can be nice — some swear by it already — but if you don’t use Google’s services to run your life, it’s rather pointless. I’ve just tried it out on my iPhone, and was unimpressed when it didn’t even pick up the appointment I had this morning. It’s neat, still, but not nearly as lifechanging as many seem to think.
That’s why I’m wondering about your thoughts on Google Now. Do you like it, and do you think it’s something you couldn’t live without today? We’d love to hear your thoughts in the comments below.